McDonald’s Partners With Gen.G For Esports League – Yes, Really
That’s right, Gen.G and Mcdonald’s are coming together for an esports league. This began in January when the esports org teamed up with McDonald’s to ultimately create a tournament for SoCal McDonald’s employees. This has also expanded as of August, where over 200 McDonald’s employees took part in an esports tournament across Virginia, Maryland, and Eastern Shore stores. Now in October, we’re seeing the McDonald’s Esports League get announced, the McDonald’s Crew League. Truly, we live in exciting times. Especially if you’re an employee of McDonald’s in some of these areas, at least.
McDonald’s Crew League And All-Star League Commencing
This is an honestly interesting announcement from Gen.G Esports. If you’re a McDonald’s employee in the DMV (Washington Metropolitan Area) or SoCal (Southern California) McDonald’s crew member, you can enter this esports league. Gen.G announced this on Twitter, and also gave the sign-up links:
“We’re excited to announce that we’re bringing back the #McDonalds All-Stars and Crew League! We’ll be having the Crew League AND All-Stars for both SoCal & DMV Crew Members where you can show off your skills!”
This kicked off yesterday, October 12th, and will run for six weeks. Employees will be able to vote on the game that they compete in, and there is over 2,000 in cash and prizes, as well as an apparent “celebratory belt” and a plaque for their store. Will there be a McDonald’s Heavyweight Title belt? Alyssa Moten, a McDonald’s owner in Wichita also spoke about this:
“We know many of our crew members are avid gamers, so we wanted to offer new ways for them to connect, have fun and show off their talents by tapping into their passions. We’re committed to enhancing the employee experience for our people and couldn’t be more excited to partner with Gen.G on this exciting esports initiative.”
This is topical because the Gen.G and McDonald’s Esports League are expanding, into Western Oklahoma, Central and West Kansas, as well as North Texas. This will ultimately create the esports league for McDonald’s and Gen.G. Between January 8-9th, 2022, this league will have playoffs being broadcast on Twitch! Sure, this is only for McDonald’s crew members, but the fact that the company is doing it at all is pretty fascinating. Perhaps we will see more unique esports in the workplace as time goes on.